The True Colour Brightening Shampoo is formulated to neutralize unwanted colour tones in white coats while adding brilliance & depth to darker colour coats. This shampoo brightens, adds luster to dull coats and can be used on all coat colours. It contains a unique protein complex that includes hydrolyzed wheat, soy, pea, rice & vegetable proteins for added conditioning & moisture.
Neutralizes unwanted coat colour tones
Adds brilliance & depth of colour
Unique Protein Complex for conditioning, moisture & damage repair
No Sulphates, no parabens and no phthalates
Scented with iGroom's Evergreen perfume
Apply directly or diluted 16:1 to the wet coat. 
 
Made in the USA